"In launching the all-new 2019 Ram 1500, we knew it was important to offer class-leading features and technology. But it's also important to offer our great product at a competitive price,” said Mike Manley, Head of Ram Truck Brand -- FCA. "We feel that we've delivered the right no-compromise mix that Ram Truck customers will appreciate."
After unveiling the company’s new pickup at the 2018 North American International Auto Show in Detroit Ram has today released the full pricing structure for the 2019 Ram 1500. The 2019 Ram 1500 in Tradesman trim and configured with a Quad Cab, 3.6L Pentastar V-6, and two-wheel drive will start at $31,695. On the high end a Crew Cab Limited with four-wheel drive, a 5.7L Hemi V-8, and a long bed will set potential buyers back $57,690.
Fans interested in the Ram 1500 Rebel, the company’s light-duty off-road masterpiece, will need to pony up $44,695 for a Quad Cab V-6 or $47,495 for a Crew Cab. Dropping four-wheel drive from the Crew Cab lowers the price to $43,995.
Of course this is just the starting price, without available options and extras. Adding the company’s 5.7L Hemi engine to the Tradesman, Big Horn, and Rebel is an additional $1,195 and the eTorque mild-hybrid system tacks another $800 on top of that. Destination cost has also increased to $1,645 for the lower 48 and Alaska, and $1,695 for Hawaii.
If the current accessory pricing model holds from 2018 to 2019 we can expect a trailer brake controller to add about $300, the anti-spin rear differential adds $435, a 32-gallon fuel tank is $445, a tri-fold tonneau cover is $595, and the Ram Box cargo management system tacks on $1,295.
Overall we feel that pricing for the new 2019 Ram 1500 is right in line with the rest of the current ½-ton class. And even when fully outfitted is dollar-for-dollar the best buy in this market.